PERFORMANCE AND
ADVENTURE SINCE 1938

From the Journal

Why narrow tires FEEL faster

All our research shows that wide tires roll as fast or faster than narrow tires (if they use the same casing). How come that generations of cyclists believed that narrow tires are faster? The answer is simple: Narrow tires feel faster. They simulate the sensation of higher speed – without actually going… read more

Visiting Makino, the Japanese Builder

Just before the pandemic made travel next-to-impossible, Natsuko and I visited Makino Cycle Factory, one of Japan’s most renowned builders. It was intended as a short visit to take a few photos, but it turned into a wonderful day of watching the craftspeople at work, discussing frame geometry and stiffness with the… read more

A Shipment Arrives With a New Tire

We finally receive a big shipment of tires that had been on the seas for what seems like ages. And we’ve also got a new tire: The 26″ x 2.3″ Humptulips Ridge is now available with the ultra-tough Endurance Plus casing. Whether it’s adventures into the unknown or gnarly singletrack, now there’s… read more


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